We help established SMEs and a few startups make the big calls – and see them through.
Book a coffeeWe step in when tweaks and half-measures no longer help: a growth plan that has to be carried out, efficiency gains that have to last, or a business that has to get ready for a sale.
What you get is a clear direction, a short list of next steps with names next to them, and early results that get the team behind the plan.
Companies at a crossroads. Competition gets tougher, the market consolidates, regulation tightens, a change of ownership between generations is coming, or new technology puts the business model in question. Sometimes the direction has simply blurred.
Early-stage ventures that are ready for systematic strategy. We are selective. We only take one on if it has real potential and we are sure our involvement will make the difference. Startups can rarely pay full rates, so when we believe in one, we invest part of our time instead.
Four steps, from the first conversation to execution.
Discovery meeting
An informal first meeting – no slides, no sales pitch. We talk about your situation, your goals and what is really going on, and find out whether there is a fit.
Value analysis
Before anything is agreed, we run a short analysis of where we can add real value. If we are not the right partner, we say so. If we are, you know exactly why.
Strategy workshop
One full day. We go through your last three balance sheets, your market, your competitors and your sector to answer the basic question – continue or exit? If continuing makes sense, we work out which growth options, efficiency gains, pivots and partnerships are worth pursuing. You leave with priorities, quick wins and a practical roadmap.
Execution support
A plan only counts once it is carried out. We stay on as on-demand advisors or as members of your advisory board, with project management included, and bring in partners from our network where they are needed. From startups we borrow short cycles, close contact with customers and quick decisions – and apply them to established businesses.
Strategy is run by two partners. Every engagement is led by one of them personally.
Managing Partner
Tobias developed the multi-year strategy for his family business and saw its execution through: he hired key people, restructured operations and closed M&A deals. Today he converts former industrial sites into mixed-use areas.
Managing Partner
Felix works where technology, law and economics meet, with a focus on what digitalisation means for businesses and for society. Today he advises companies on data-driven change and cross-border strategy.
Some problems need specialists. These are the people we bring in when a project calls for them.
Tech strategist who runs booncon, a small Helsinki studio for AI, automation and digital change. Finds where automation actually pays off, reworks how information and decisions move through a company, and then helps build it.
AI and automation · Workflow design · Digital operating models · IT systems review · Product and systems thinking
booncon.com
CEO in the building materials industry. Thinks in the big picture, drives growth through market knowledge and a wide network, and builds teams that lead change.
Leadership · Sales organisation · International marketing · Construction and building materials · Change management
LinkedIn
Digital growth strategist for direct-to-consumer brands. Combines SEO, UX and conversion optimisation to grow revenue quickly – and teaches teams to own that growth instead of depending on agencies.
SEO · Conversion optimisation · UX · AI search · A/B testing
madsvendelbo.com
Twenty years in the pharmaceutical industry, fifteen of them at Novo Nordisk in public affairs, marketing and international roles. Now runs LPO Consulting in Copenhagen, advising on public-private healthcare partnerships, patient communication and technology built around the people who use it.
Strategic project management · Healthcare partnerships · Public affairs · Patient communication · Market access · Health tech
LinkedInWant to join the network? Write to us
All prices excl. VAT.
vi Contact